One of this year's Business Award finalists - Maple Leaf Adventures - is one of the co-leads on a project to shine-up the phrase, Canada's pristine wilderness.
“When it became clear we would not be able to operate under normal circumstances this summer and had to cancel a sold-out season, we turned our attention to the environment to give back to the coast that sustains us,” says Kevin Smith, CEO of Maple Leaf Adventures and co-lead on the project.
Working collaboratively with other small ship tour operators, local first nations, provincial scientists and with funding from the provincial government the project became a reality. The massive cleanup of up to 1,000 km of coastal beaches along the Great Bear Rainforest, is projected to take 100 tonnes of marine waste out of the eco-system over the next few weeks. Kudos to the 175 people from the surrounding first nations and tour companies, involved in this #BCCoastalCleanup.
Learn more about Maple Leaf Adventures, during the CHEK broadcast of this year's Business Awards on Sept 19th at 6 p.m.