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Greater Victoria, BC News

ARTICLE

Date ArticleType
2/21/2012 Media Release
“The Chamber” Unveils New Brand Identity

MEDIA RELEASE

IMMEDIATE RELEASE

                                                                                               

“The Chamber” Unveils New Brand Identity

February 21, 2012 - Victoria, BC – The Ambrosia Conference and Event Centre turned green this morning as Chamber members donned T-shirts sporting the organization’s new brand. “The Chamber” is the new brand identity for the Greater Victoria Chamber of Commerce. The new brand evolved as part of the Chamber’s review of programs and services for its members.

“The new identity matches how our members view us, “said Bruce Carter, CEO of the Greater Victoria Chamber of Commerce.  “Everyone attends Chamber mixers, Chamber events and joins the Chamber when they want to connect with people who get things done. Our brand is a reflection of a dynamic new direction for the organization. “

The Chamber’s new brand identity was launched at a Members’ Chamber Week Celebration Breakfast, where members viewed a presentation outlining the many changes in Chamber programs which led to the need for a look.

A video explaining the new brand identity can be viewed here.

 

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The Greater Victoria Chamber of Commerce, with nearly 1,500 members, is the voice of business for the Greater Victoria and has received Accreditation with Distinction from the Canadian Chamber of Commerce. 

The Victoria Chamber is the second largest chamber in the province and is respected for its policy and advocacy work as well as for the myriad of services provided to members including:

·         Regular Business Updates for Members

·        Annual Business Awards

·        Business Leader events  featuring high profile keynote speakers

·        Regular networking opportunities such as Business Mixers, Six For Lunch, Members’ Breakfasts

·        Economic Development activities

·        Competitive credit card discount rates

·        Employee benefits packages for small businesses

·        Boot Camp for Small Business

·        Advocacy on business issues focusing on all levels of government

·        Mentorship and activities for emerging professionals through Prodigy Group

For more information contact:

Ellen Henry                                                                                         Bruce Carter

Manager of Member Communications                                  Chief Executive Officer
Greater Victoria Chamber of Commerce                               Greater Victoria Chamber of Commerce

Email: ehenry@gvcc.org                                                               Email:  bcarter@gvcc.org                             

Cell  250-812-0510                                                                           Cell:  250-889-2271

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